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Pagespeed Optimization
Life is a highway. Might as well have a smooth ride.
No one likes to wait. Microwave popcorn, merging traffic, the “keep your seat belts on” light on a plane… doesn’t matter, no one waits. And your website is no exception! A slow website can lead to users leaving before completing a desired action: viewing a menu, filling out a form, getting your contact information, making a purchase. Put simply – if your website loads quickly, people stay longer.
We build websites with page load times in mind. Faster page loading times mean users spend less time waiting and more time interacting with the content, leading to increased satisfaction and engagement. And, search engines like Google consider page speed as a ranking factor. Websites that load quickly tend to rank higher in search results.
The only thing worth waiting for is summer vacation.